I participated in One Club's Creative Bootcamp in February 2016. Our team and I focused on a creative and digitally focused campaign for Totino's; the leader in pizza rolls. When reviewing the creative brief, the bliss of being on the couch is what drove us to the concept behind our campaign.
In Couch Sutra, we would take the kama sutra in combination with placing individuals on couches. This campaign includes an E-Book, Microsite, Couch Sutra Generator, Social Media Contest, and more...